Narsee monjee assignments Sep 2020 - Plan your holiday’ targeting to double their market share You are Brand Manager at PYH and have been given a target to double the market share in 3 years. (Pre-covid)

  • Narsee monjee assignments Sep 2020 - Plan your holiday’ targeting to double their market share You are Brand Manager at PYH and have been given a target to double the market share in 3 years. (Pre-covid)

Listed On: Services > Computer & webdesign

Price: Rs. 1000.00

Location

, Bangalore, Karnataka

Description

For Nmims Assignments Contact
[email protected]
+91 95030-94040

Integrated Marketing Communication


1. Looking at the market requirement, you have started providing pre-packaged Fruit and vegetable baskets for delivery in Mumbai. Describe the 4 P’s for your brand

2. Check out the 2 Minute video A tale of 2 Blends from Red Label. Describe the 7 elements of communication for this message. Explain how would you use it to explain the Murphy’s model of communication.
Video Link: https://www.youtube.com/watch?v=Wv6lDB_6Ls0&feature=emb_logo

3. Case Study
‘Plan your holiday’ targeting to double their market share
You are Brand Manager at PYH and have been given a target to double the market share in 3 years. (Pre-covid)

a. How would you use IMC to promote your brand?

b. How would you leverage Influencers to promote your brand?

For Nmims Assignments Contact
[email protected]
+91 95030-94040

Number of Views: 4

Added On: 14 Sep, 2020


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